the late eighteenth century · Pre-Revolutionarydecade
Europe builds machines to undersell Indian weavers
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Until the late eighteenth century, cloth in western Europe meant wool first and linen second. Cotton was woven there in small quantities, and a large share of the cotton cloth sold on the European market was made in India. Braudel puts the point bluntly: machines were the only thing that could compete with Indian textile workers. The new cotton technology was above all labour saving, which is what an expensive workforce needs when it is set against a cheap and highly skilled one on the other side of the world. Wallerstein adds the political half of the story. In wool the European producers competed against each other and could copy one another quickly. In cotton they competed collectively against India, and they were eventually able to make sure, by political means, that the new machines did not reach Indian weavers. The market was captured twice, once by invention and once by force.